Key Account Sales的意思|示意

Of course, the sales force is not the only internal source for key account managers.

当然，销售队伍不是关键客户经理的唯一内部来源。

By contrast, performance measures for a key account manager role occupied by a salesperson reporting to a regional sales manager are likely to be more short-run oriented.

相反，向区域销售经理上报的销售人员的关键账户经理角色的绩效测量，很可能更侧重于短期。

Support Key account manager to win new projects, and close work with sales competence center.

在新项目上支持重点客户经理，与技术中心紧密合作。

The key account manager requires a level of sophistication in marketing and financial analysis not normally found in the sales force.

大客户经理要具备精明的市场和财务分析能力，这在普通的销售团队中是不常见的。

Example: Drugco (disguised) employed four groups of measures for key account teams encompassing nine measures in total: financial – sales by account, market share, responsibility earnings;

举例：Drugco（化名）采用了四组关键账户团队的测量方式，总共包括九种测量方式：财务-账户销售、市场份额、责任收益；

The shift from a traditional sales force system to key account management represents a major organizational change.

从传统的销售队伍体系到关键客户管理的转变代表了一项重大的组织变革。